RESEARCH AND PROJECTS

My research has been published in prestigious journals such as the International Journal of Research in Marketing, Journal Business Venturing Insight, International Journal of Research in Marketing, Journal Business Venturing Insight, International Journal of Consumer Studies, Journal of Consumer Marketing, International Journal of Bank Marketing, among others. My work focuses on topics such as Marketing, Brand Relationships, Consumer Behavior, and Empirical Generalization. Throughout my career, I have received awards such as the 'Winner at Awards for Excellence - 2017' and the 'Highly Commended Award - 2012' from Emerald Publishing Group. In addition, I have collaborated on international projects with researchers from renowned institutions such as the University of Georgia, KU Leuven, Otago University, Kent State University, and Saint Louis University, further enriching the quality and impact of my research.

PAPER PUBLISHED

Vieira, V. A., Araújo, C. F., & Groening, C. (2025). The Predictor Role of Perceived Consumer Effectiveness and Environmental Concern in Consumer Green Behavior: A Meta-analysis with Cultural-level Moderators. Journal of International Marketing

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RESEARCH AND PROJECTS

PAPER PUBLISHED

Vieira, V. A., Araújo, C. F., & Groening, C. (2025). The Predictor Role of Perceived Consumer Effectiveness and Environmental Concern in Consumer Green Behavior: A Meta-analysis with Cultural-level Moderators. Journal of International Marketing

Pinto Carvalho, B., Vieira da Silva, W. S., de Almeida Barros, M., Araujo, C.F., & Ordovás de Almeida, S. (2024). Profiles and motivations of disaster volunteers: a proposed framework in the brazilian context. Brazilian Journal of Management

Vieira, V. A., Wolter, J. S., Araujo, C. F., & Frio, R. S. (2023). What makes the corporate social responsibility impact on Customer–Company identification stronger? A meta-analysis. International Journal of Research in Marketing ​

Rosa, C. D., Baggio, D. K., & Araujo, C. F. (2022). Comer, comer... É o melhor para poder crescer: um estudo do consumo alimentar de crianças através da Técnica ZMET. REMARK. Revista Brasileira de Marketing ​

Vieira, V. A., Araujo, C. F., & de Almeida, M. I. S. (2024). Customer relational benefit: A second‐order meta‐analysis and an alternative framework. International Journal of Consumer Studies

Araujo, C.F., Frio, R.S., Stoffel de Siqueira, C., Cavalheiro Zaluski, F., & Rosa Hedlund, P. (2024). Sustainability in higher education institutions and the effects on students' pro-environmental behavior. Journal of Administrative Sciences

Castro, P., Carvalho, B., & Araujo, C. F. (2023). Marketing Sustentável no Varejo: Uma Revisão Sistemática da Literatura. RIMAR ​ ​ ​ ​

Araujo, C. F., Frio, R. S., da Rosa, C., & da Silva, P. R. (2021). Cocriação de Valor em Sala de Aula como um Antecedente do Engajamento dos Estudantes de Ensino Superior. Administração: Ensino e Pesquisa ​

Karami, M., Araujo, C. F., Tang, J., & Roldan, L. B. (2024). Creativity, alertness, and entrepreneurship: A multilevel meta-analysis. Journal of Small Business Management ​ ​ ​

Frio, R. S., Araujo, C. F., & Kolosque, F. P. (2024). The role of Service interaction in consumer-company identification: An approcah in the higher edication context. REAd. Revista Eletrônica de Administração ​

Souza, Á. A. D., Damacena, C., Araújo, C. F., Carvalho, B. P., & Seibt, N. G. (2023). The influence of customer participation and convenience on customer satisfaction: a multiple mediation. Revista de Administração da UFSM

Lübeck, R. M., Araújo, C. F., Sampaio, C. H., & Luciano, E. M. (2021). Is it easy to get slim? Intention to use slimming products. ReMark-Revista Brasileira de Marketing ​ ​

Karami, M., Araujo, C. F., Tang, J., & Roldan, L. B. (2024). Creativity and alertness for successful entrepreneurship. Journal of the International Council for Small Business ​ ​

Araujo, C. F., Karami, M., Tang, J., Roldan, L. B., & dos Santos, J. A. (2023). Entrepreneurial alertness: A meta-analysis and empirical review. Journal of Business Venturing Insights ​ ​

do Nascimento, T. M., Araújo, C. F., Frio, R. S., & Damacena, C. (2022). Percepção de eficácia do consumidor e Bem-estar subjetivo: O efeito mediador do Comportamento Pró-ambiental. Revista de Administração da Unimep.

Telli, D., Espartel, L. B., Araujo, C. F., & Basso, K. (2020). Dishonesty is contagious: Investigating the domino effect of dysfunctional customer behaviors. Revista de Administração de Empresas ​ ​

Vieira, V. A., Wolter, J. S., Araujo, C. F., & Frio, R. S. (2023). What makes the corporate social responsibility impact on Customer–Company identification stronger? A meta-analysis. International Journal of Research in Marketing

Rosa, C. D., Baggio, D. K., & Araujo, C. F. (2022). Comer, comer... É o melhor para poder crescer: um estudo do consumo alimentar de crianças através da Técnica ZMET. REMARK. Revista Brasileira de Marketing

Castro, P., Carvalho, B., & Araujo, C. F. (2023). Marketing Sustentável no Varejo: Uma Revisão Sistemática da Literatura. RIMAR

Araujo, C. F., Frio, R. S., da Rosa, C., & da Silva, P. R. (2021). Cocriação de Valor em Sala de Aula como um Antecedente do Engajamento dos Estudantes de Ensino Superior. Administração: Ensino e Pesquisa

Karami, M., Araujo, C. F., Tang, J., & Roldan, L. B. (2024). Creativity, alertness, and entrepreneurship: A multilevel meta-analysis. Journal of Small Business Management

Frio, R. S., Araujo, C. F., & Kolosque, F. P. (2024). The role of Service interaction in consumer-company identification: An approcah in the higher edication context. REAd. Revista Eletrônica de Administração

Lübeck, R. M., Araújo, C. F., Sampaio, C. H., & Luciano, E. M. (2021). Is it easy to get slim? Intention to use slimming products. ReMark-Revista Brasileira de Marketing

Karami, M., Araujo, C. F., Tang, J., & Roldan, L. B. (2024). Creativity and alertness for successful entrepreneurship. Journal of the International Council for Small Business

Araujo, C. F., Karami, M., Tang, J., Roldan, L. B., & dos Santos, J. A. (2023). Entrepreneurial alertness: A meta-analysis and empirical review. Journal of Business Venturing Insights

Telli, D., Espartel, L. B., Araujo, C. F., & Basso, K. (2020). Dishonesty is contagious: Investigating the domino effect of dysfunctional customer behaviors. Revista de Administração de Empresas